@font-face{font-family:"DM Serif Display";src:url("assets/DMSerifDisplay-Regular.ttf");font-display:swap} @font-face{font-family:Nunito;src:url("assets/Nunito-400.ttf");font-weight:400;font-display:swap} @font-face{font-family:Nunito;src:url("assets/Nunito-600.ttf");font-weight:600;font-display:swap} @font-face{font-family:Nunito;src:url("assets/Nunito-700.ttf");font-weight:700 900;font-display:swap} @font-face{font-family:"JetBrains Mono";src:url("assets/JetBrainsMono-400.ttf");font-display:swap}

/* Layout: a história que uma marca lê em 2 minutos.
   Capa (quem sou) > canais (alcance) > público (gráficos) > sobre mim (opcional, abre no clique)
   > assuntos (feed filtrável) > estratégia (4 histórias reais) > check.jess > formatos > contato.
   Identidade do site: vinho granulado, papel rasgado, polaroids, desenhos de traço, cor por canal. */
:root{
  --paper:#f8f5ed;--sand:#eeeae1;--card:#fffdf8;--ink:#22261f;--muted:#545b50;--line:#d7d8cc;--rule:#d7cdbc;
  --wine:#7e3a4f;--rose:#eebbc8;--blush:#ead6dd;--blue:#3e5f7b;--green:#3f6543;--tint-blue:#dbe4e9;
  --papel:url(assets/papel-rasgado.webp);--vinho:url(assets/papel-vinho.jpg);
  --display:"DM Serif Display",Georgia,serif;--body:Nunito,Arial,sans-serif;--mono:"JetBrains Mono",ui-monospace,monospace;
  color-scheme:light;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:80px}
body{margin:0;background:var(--paper);color:var(--ink);font:400 17px/1.6 var(--body);overflow-x:clip}
h1,h2,h3,h4,p,figure,ul,ol,dl,dd{margin:0}
h1,h2,h3,h4{font-family:var(--display);font-weight:400;text-wrap:balance}
a{color:inherit;text-underline-offset:5px}
button{font:inherit;cursor:pointer;color:inherit}
:focus-visible{outline:3px solid #c2694f;outline-offset:4px}
.wrap{max-width:1240px;margin:0 auto;padding-inline:clamp(16px,5vw,56px)}
.eyebrow{font:500 12.5px/1.5 var(--mono);letter-spacing:.09em;text-transform:uppercase;color:var(--wine)}
.sec{padding-block:clamp(40px,5.5vw,72px)}
.sec h2{font-size:clamp(38px,5vw,66px);line-height:1.05;letter-spacing:-.02em;margin-top:14px}
.sec h2 em{font-style:normal;color:var(--wine)}
.head{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(18px,5vw,60px);align-items:end;margin-bottom:clamp(22px,3vw,36px)}
.head>p{color:var(--muted);font-size:18px;max-width:44ch}
.torn{border:24px solid transparent;border-image:var(--papel) 115 fill/24px;filter:drop-shadow(1px 4px 3px rgba(64,36,49,.16))}
.c-ig{--c:var(--wine);--cl:#d6a6b6}.c-tt{--c:var(--blue);--cl:#a9bccb}.c-yt{--c:var(--green);--cl:#a6c1a7}
.note{font-size:14px;color:var(--muted)}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;min-height:48px;padding:0 24px;border-radius:99px;border:1.5px solid transparent;background:var(--wine);color:#fff;font-weight:700;font-size:16px;text-decoration:none;transition:transform .25s,box-shadow .25s}
.btn:hover{transform:translateY(-3px);box-shadow:0 6px 0 rgba(0,0,0,.16)}
.btn.paper{background:var(--paper);color:var(--wine)}
.btn.ghost{background:transparent;border-color:#d9aab9;color:#fff}
.btn.line{background:transparent;border-color:var(--c,var(--wine));color:var(--c,var(--wine))}
details>summary{cursor:pointer}
.method{margin-top:18px;border-bottom:1px solid var(--line);padding-bottom:14px;font-size:14px}
.method summary{font-weight:700;padding:6px 0}.method p{margin-top:10px;color:var(--muted);max-width:90ch}
.progress{position:fixed;inset:0 auto auto 0;height:3px;width:100%;background:var(--wine);transform:scaleX(0);transform-origin:left;z-index:40;pointer-events:none}

/* topo */
.top{position:sticky;top:0;z-index:30;background:rgba(248,245,237,.96);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}
.top .wrap{display:flex;align-items:center;gap:28px;height:72px}
.brand{font:400 34px/1 var(--display);text-decoration:none}
.top nav{display:flex;gap:24px;margin-left:auto}
.top nav a{font-size:15px;text-decoration:none;padding:6px 0;border-bottom:1px solid transparent}
.top nav a:hover{border-color:var(--wine)}
.top .btn{min-height:42px;padding:0 20px;font-size:15px}

/* capa */
.hero{position:relative;background:var(--vinho) center/cover,var(--wine);color:#fff;overflow-x:clip}
.hero::after{content:'';position:absolute;left:-3%;right:-3%;bottom:-40px;height:88px;background:var(--papel) center top/100% auto no-repeat;pointer-events:none;z-index:3}
.hero .wrap{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(20px,4vw,50px);align-items:center;padding-block:clamp(40px,6vw,70px) clamp(70px,8vw,100px)}
.hero .eyebrow{color:var(--blush)}
.hero h1{font-size:clamp(46px,6.2vw,92px);line-height:1.02;letter-spacing:-.025em;margin:20px 0 22px}
.hero h1 em{font-style:normal;color:var(--rose)}
.hero h1 em::after{content:'';display:block;height:2px;background:var(--rose);margin-top:10px;animation:ink 1s .5s both;transform-origin:left}
@keyframes ink{from{transform:scaleX(0)}to{transform:scaleX(1)}}
.hero .lead{font-size:clamp(19px,2vw,23px);line-height:1.45;max-width:30em;margin-bottom:14px}
.hero .intro{color:#f5e9ed;max-width:36em;margin-bottom:28px}
.hero .actions{display:flex;gap:12px;flex-wrap:wrap}
.hero .themes{display:flex;gap:14px;margin-top:34px;padding-top:18px;border-top:1px solid #b37b8c;font:500 12px var(--mono);letter-spacing:.12em}
.hero .themes span+span::before{content:'/';margin-right:14px;opacity:.55}
.polaroid{position:relative;width:min(100%,420px);justify-self:center;margin:10px 34px 10px 0;transform:rotate(3deg);border:25px solid transparent;border-image:var(--papel) 115 fill/25px;filter:drop-shadow(2px 7px 5px rgba(53,27,39,.32))}
.polaroid img{display:block;width:100%;height:auto;aspect-ratio:4/5;object-fit:cover;object-position:center 30%}
.polaroid figcaption{padding-top:10px;font:30px/1.05 var(--display);color:var(--wine)}
.polaroid figcaption small{display:block;margin-top:6px;font:12px var(--mono);color:var(--muted)}
.sticker{position:absolute;top:-34px;right:-56px;z-index:4;border:15px solid transparent;border-image:var(--papel) 115 fill/15px;transform:rotate(-10deg);font:26px/1.1 var(--display);padding:4px 10px;filter:drop-shadow(1px 3px 2px rgba(53,27,39,.18))}
.sticker .b{color:var(--wine)}.sticker .t{color:var(--blue)}.sticker .v{color:var(--green)}
.strip{display:flex;justify-content:center;flex-wrap:wrap;gap:10px 26px;align-items:center;padding:58px 16px 0;font:500 13px var(--mono);letter-spacing:.08em}
.strip .star{color:var(--wine);font-size:22px;transition:transform .6s}.strip:hover .star{transform:rotate(90deg)}

/* canais */
.channels{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.ch{padding:14px 8px;display:flex;flex-direction:column;min-width:0}
.ch:nth-child(1){transform:rotate(-1deg)}.ch:nth-child(3){transform:rotate(1deg)}
.there{font:italic 400 19px/1.3 var(--display);color:var(--muted);margin-bottom:10px;padding-bottom:10px;border-bottom:1px dashed var(--rule)}
.ch-top{display:flex;justify-content:space-between;align-items:center;gap:10px;flex-wrap:wrap}
.ch h3{display:flex;align-items:center;gap:10px;font-size:32px;color:var(--c)}
.ch h3 svg{width:30px;height:30px;flex:none}
.ch .handle{font:400 13px var(--mono);color:var(--muted)}
.ch .big{font:400 clamp(46px,5vw,68px)/1.05 var(--display);color:var(--c);margin-top:22px;font-variant-numeric:tabular-nums}
.ch .lab{font-size:15px;color:var(--muted)}
.ch .mini{display:grid;grid-template-columns:1fr 1fr;gap:14px;border-top:1px solid var(--rule);margin-top:20px;padding-top:18px}
.ch .mini strong{display:block;font:400 30px/1.1 var(--display)}.ch .mini span{font-size:13px;color:var(--muted)}
.rows{margin-top:18px;border-top:1px solid var(--rule)}
.rows>div{display:flex;justify-content:space-between;align-items:baseline;gap:12px;padding:9px 0;border-bottom:1px solid var(--rule)}
.rows dt{font-size:14.5px;color:var(--muted)}
.rows dd{margin:0;font:400 22px/1.2 var(--display);font-variant-numeric:tabular-nums;text-align:right}
.ch .foot{margin-top:16px;display:flex;justify-content:space-between;gap:10px;flex-wrap:wrap;font-size:14px}
.ch .foot a{color:var(--c);font-weight:700}
.ch details{margin-top:14px;border-top:1px solid var(--rule);padding-top:10px;font-size:14px}
.ch details summary{font-weight:700;color:var(--c)}
.ch details img{display:block;width:100%;margin-top:10px;border-radius:6px;border:1px solid var(--line);background:#fff}
.ch details q{display:block;margin-top:8px;font:400 18px/1.35 var(--display);quotes:"“" "”"}
.ch details cite{display:block;font-style:normal;color:var(--muted);margin-top:4px}

/* público */
.audience{background:var(--vinho) center/cover,var(--wine);color:#fff;position:relative}
.audience .eyebrow{color:var(--blush)}
.audience h2 em{color:var(--rose)}
.audience .head>p{color:#f5e9ed}
.audience .head>p{display:flex;flex-direction:column;gap:16px}
.people{width:min(240px,70%);height:auto;display:block}
.explorer{display:grid;gap:14px;margin-bottom:24px}
.grp{display:flex;gap:12px 16px;align-items:center;flex-wrap:wrap}
.grp>span{font:500 12px var(--mono);letter-spacing:.08em;text-transform:uppercase;color:var(--blush);min-width:13em}
.pills{display:flex;gap:8px;flex-wrap:wrap}
.pills button{min-height:44px;padding:0 18px;border-radius:99px;border:1px solid #d9aab9;background:transparent;color:#fff;font-weight:700;font-size:15px}
.pills button[aria-pressed="true"]{background:var(--paper);border-color:var(--paper);color:var(--wine)}
.insight{font:400 clamp(20px,2.2vw,27px)/1.35 var(--display);max-width:60ch;min-height:2.7em;margin-top:6px}
.sheets{display:grid;grid-template-columns:repeat(3,1fr);gap:26px;align-items:start}
.sheets.single{grid-template-columns:1fr}
.sheet{color:var(--ink);padding:14px 8px 4px;min-width:0}
.sheet header{border-bottom:1px solid var(--rule);padding-bottom:16px;margin-bottom:14px}
.sheet h3{display:flex;align-items:center;gap:10px;font-size:36px;color:var(--c)}
.sheet h3 svg{width:28px;height:28px}
.sheet header p{font-size:13.5px;color:var(--muted);line-height:1.5;margin-top:4px}
.sheet .hl{display:flex;align-items:baseline;gap:12px;margin:2px 0 14px}
.sheet .hl strong{font:400 52px/1 var(--display);color:var(--c)}.sheet .hl span{font-size:14px;color:var(--muted);line-height:1.35}
.charts{display:grid;gap:22px}
.sheets.single .charts.all{grid-template-columns:repeat(3,1fr);gap:34px}
.chart h4{font:500 12px var(--mono);letter-spacing:.08em;text-transform:uppercase;color:var(--muted);margin-bottom:10px}
.bar{display:grid;grid-template-columns:62px 1fr 54px;gap:10px;align-items:center;margin:9px 0;font-size:15px}
.bar .tr{height:20px;border-radius:10px;background:#e9e2d5;overflow:hidden}
.bar .tr i{display:block;height:100%;width:0;border-radius:10px;background:var(--cl);transition:width .6s cubic-bezier(.2,.7,.3,1)}
.bar.top .tr i{background:var(--c)}.bar.top{font-weight:800}
.bar .v{text-align:right;font:500 13px var(--mono);font-variant-numeric:tabular-nums}
.gender{display:grid;grid-template-columns:132px 1fr;gap:20px;align-items:center}
.donut{width:132px;height:132px}.donut text{fill:var(--ink);font-family:var(--display)}
.legend{display:grid;gap:8px;font-size:15px;padding:0}
.legend li{list-style:none;display:grid;grid-template-columns:14px 1fr auto;gap:9px;align-items:center}
.legend i{width:14px;height:14px;border-radius:50%}
.legend strong{font:500 13px var(--mono)}
.chart .src{font-size:12.5px;color:var(--muted);margin-top:8px;line-height:1.45}
.audience .method{border-color:rgba(255,255,255,.25)}.audience .method p{color:var(--blush)}

/* sobre mim (opcional) */
.bio{padding:0}
.bio>summary{list-style:none;display:grid;grid-template-columns:1fr auto;gap:20px;align-items:center;padding:18px 14px}
.bio>summary::-webkit-details-marker{display:none}
.bio>summary strong{display:block;font:400 clamp(30px,3.6vw,46px)/1.15 var(--display);margin:10px 0 4px}
.bio .teaser{font-size:18px;color:var(--wine);font-weight:700}
.bio .preview{display:flex;flex-wrap:wrap;gap:8px;margin-top:14px;list-style:none;padding:0}
.bio .preview li{font:500 12.5px/1.3 var(--mono);border:1px solid var(--rule);border-radius:99px;padding:7px 12px;color:var(--muted)}
.bio .open-hint{display:grid;place-items:center;gap:6px;font:500 12px var(--mono);letter-spacing:.06em;color:var(--wine);text-transform:uppercase}
.bio .arrow{width:56px;height:56px;border-radius:50%;border:1.5px solid var(--wine);display:grid;place-items:center;font-size:26px;transition:transform .35s}
.bio[open] .arrow{transform:rotate(90deg)}
.bio[open] .open-hint .lbl-open{display:none}.bio:not([open]) .open-hint .lbl-close{display:none}
.bio-body{padding:6px 14px 18px;display:grid;gap:34px}
.bio-opening{font:400 clamp(22px,2.6vw,32px)/1.3 var(--display);max-width:32em}
.paths{display:grid;grid-template-columns:1fr 210px;gap:0 26px;align-items:stretch}
.path{position:relative;display:grid;grid-template-columns:130px 1fr;gap:18px;align-items:start;padding:16px 0}
.path+.path{border-top:1px dashed var(--rule)}
.pname{font:400 26px/1.1 var(--display);color:var(--c)}
.pname small{display:block;font:500 11.5px var(--mono);letter-spacing:.07em;text-transform:uppercase;color:var(--muted);margin-top:4px}
.stops{position:relative;display:grid;grid-auto-flow:column;grid-auto-columns:1fr;gap:12px;list-style:none;padding:22px 0 0}
.stops::before{content:'';position:absolute;left:0;right:-26px;top:7px;height:4px;border-radius:2px;background:var(--c)}
.stops li{position:relative;font-size:14.5px;line-height:1.4;color:#3b4136}
.stops li::before{content:'';position:absolute;top:-21px;left:0;width:14px;height:14px;border-radius:50%;background:var(--card);border:3px solid var(--c)}
.stops li b{display:block;font:500 12px var(--mono);color:var(--c);letter-spacing:.04em}
.today{grid-column:2;grid-row:1/span 3;background:var(--wine);color:#fff;border-radius:18px;padding:22px;display:flex;flex-direction:column;justify-content:center;gap:8px}
.today b{font:500 12px var(--mono);letter-spacing:.08em;text-transform:uppercase;color:var(--blush)}
.today p{font:400 22px/1.3 var(--display)}
.bio-blocks{display:grid;grid-template-columns:repeat(2,1fr);gap:20px}
.bb{background:var(--card);border:1px solid var(--line);border-radius:18px;padding:24px;min-width:0}
.bb h3{font-size:28px;line-height:1.15;margin:10px 0 10px}
.bb p{color:#3b4136}.bb p+p{margin-top:10px}
.degrees{display:flex;flex-wrap:wrap;gap:8px;margin-top:12px;list-style:none;padding:0}
.degrees li{font:500 12.5px/1.3 var(--mono);border:1px solid var(--wine);color:var(--wine);border-radius:99px;padding:7px 12px}
.live{list-style:none;padding:0 0 0 18px;margin-top:12px;display:grid;gap:12px;border-left:2px solid var(--blue)}
.live strong{display:block;font:500 13px var(--mono);color:var(--blue)}

/* assuntos */
.terr{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-bottom:34px}
.tbtn{text-align:left;background:var(--card);border:2px solid var(--line);border-radius:18px;padding:22px;display:grid;gap:6px;align-content:start;transition:transform .25s,border-color .25s}
.tbtn:hover{transform:translateY(-3px)}
.tbtn[aria-pressed="true"]{border-color:var(--c);box-shadow:0 0 0 3px var(--cl)}
.tbtn h3{font-size:30px;margin:6px 0 2px;color:var(--c)}.tbtn p{color:var(--muted);font-size:16px}
.tbtn small{font:500 12px var(--mono);letter-spacing:.06em;color:var(--c);margin-top:6px}
.tag{display:inline-block;justify-self:start;font:500 12px var(--mono);border-radius:99px;padding:6px 14px;color:#fff;background:var(--c)}
.feed{display:grid;grid-template-columns:repeat(4,1fr);gap:24px}
.feed a{display:block;text-decoration:none;min-width:0}.feed a[hidden]{display:none}
.pic{position:relative;aspect-ratio:3/4;overflow:hidden;border:6px solid #fff;box-shadow:0 4px 12px rgba(0,0,0,.16);border-radius:3px;transition:transform .3s}
.feed a:nth-child(odd) .pic{transform:rotate(-.8deg)}.feed a:nth-child(even) .pic{transform:rotate(.8deg)}
.feed a:hover .pic{transform:rotate(0) translateY(-4px)}
.pic img{width:100%;height:100%;object-fit:cover;display:block}
.play{position:absolute;right:10px;bottom:10px;width:40px;height:40px;border-radius:50%;background:rgba(34,38,31,.78);color:#fff;display:grid;place-items:center;font-size:14px}
.feed .k{font:500 11.5px var(--mono);letter-spacing:.06em;text-transform:uppercase;margin-top:14px;color:var(--c)}
.feed h3{font-size:22px;line-height:1.2;margin-top:4px}.feed .go{font-size:14px;font-weight:700;color:var(--wine)}

/* estratégia */
.strategy{background:var(--sand)}
.story{padding:20px 12px 10px;margin-bottom:30px}
.story-head{display:grid;grid-template-columns:1.2fr .8fr;gap:30px;align-items:end;margin-bottom:26px}
.pill{display:inline-block;font:500 11.5px var(--mono);letter-spacing:.05em;border-radius:99px;padding:5px 12px;color:#fff;background:var(--c)}
.story h3{font-size:clamp(34px,4.4vw,56px);line-height:1.05;margin:12px 0}
.story .lead{font-size:18px;color:#3b4136;max-width:54ch}
.kpis{display:grid;grid-template-columns:repeat(3,1fr);gap:12px}
.kpis strong{display:block;font:400 clamp(26px,3vw,40px)/1.1 var(--display);color:var(--c);font-variant-numeric:tabular-nums}
.kpis span{font-size:13px;color:var(--muted)}
.film-wrap{overflow-x:auto;scroll-snap-type:x mandatory;padding:6px 2px 10px;margin-inline:-2px}
.film{display:grid;grid-template-columns:repeat(6,minmax(170px,1fr));gap:20px;position:relative;min-width:1080px}
.film::before{content:'';position:absolute;left:4%;right:4%;top:23px;border-top:2px dashed var(--c)}
.frame{position:relative;scroll-snap-align:start;display:flex;flex-direction:column;gap:6px;text-decoration:none;min-width:0}
.step{position:relative;z-index:1;display:flex;align-items:center;gap:10px;margin-bottom:6px}
.step b{width:46px;height:46px;border-radius:50%;background:var(--c);color:#fff;display:grid;place-items:center;font:400 22px var(--display);flex:none;box-shadow:0 0 0 6px var(--card)}
.step span{font:500 12px/1.3 var(--mono);letter-spacing:.07em;text-transform:uppercase;color:var(--c);background:#f6f1e6;padding:2px 8px;border-radius:99px}
.frame .shot{aspect-ratio:3/4;overflow:hidden;border:6px solid #fff;box-shadow:0 4px 12px rgba(0,0,0,.16);border-radius:3px;background:#fff;transition:transform .3s}
.frame:nth-child(odd) .shot{transform:rotate(-1deg)}.frame:nth-child(even) .shot{transform:rotate(1deg)}
.frame:hover .shot{transform:rotate(0) translateY(-4px)}
.frame .shot img{width:100%;height:100%;object-fit:cover;display:block}
.frame .shot.drawn{display:grid;place-items:center;background:var(--tint-blue);padding:14px;text-align:center}
.frame .shot.drawn svg{width:72%;height:auto}
.frame .shot.drawn strong{display:block;font:400 40px/1 var(--display);color:var(--blue);margin-top:6px}
.frame .shot.drawn small{font-size:13px;color:var(--muted);line-height:1.3}
.frame .when{font:500 12px var(--mono);color:var(--muted);margin-top:8px}
.frame h4{font-size:21px;line-height:1.18}
.frame .why{font-size:14.5px;color:#3b4136;line-height:1.45}
.frame .views{margin-top:auto;padding-top:6px;font-weight:800;font-size:15px;color:var(--c);font-variant-numeric:tabular-nums}
.timeline-mini{margin-top:26px;border-top:1px solid var(--rule);padding-top:18px}
.timeline-mini h4{font:500 12px var(--mono);letter-spacing:.08em;text-transform:uppercase;color:var(--muted)}
.tl-legend{display:flex;gap:16px;flex-wrap:wrap;align-items:center;font-size:14px;color:var(--muted);margin:6px 0}
.dot{display:inline-block;width:11px;height:11px;border-radius:50%;margin-right:6px;vertical-align:-1px}.dot.tt{background:var(--blue)}.dot.ig{background:var(--wine)}
.tl-scroll{overflow-x:auto}#tl{min-width:700px}#tl svg{display:block;width:100%;height:auto}
#tl text{font-family:var(--body)}#tl .mo{font:500 12px var(--mono);fill:var(--muted)}
#tl a:hover circle,#tl a:focus-visible circle{stroke:var(--ink);stroke-width:2.5}
.readout{min-height:1.6em;font-size:15px;font-weight:600;margin-top:6px}
.forbrands{margin-top:22px;border-top:1px solid var(--rule);padding-top:14px;font-size:16px}
.forbrands strong{color:var(--c)}
.cases{display:grid;grid-template-columns:repeat(2,1fr);gap:26px;margin-bottom:30px}
.case{padding:18px 12px 10px;display:flex;flex-direction:column;gap:12px;min-width:0}
.case h3{font-size:clamp(28px,3vw,38px);line-height:1.1}
.duo{display:grid;grid-template-columns:1fr auto 1fr;gap:12px;align-items:center}
.duo .arrow{font:400 30px var(--display);color:var(--c)}
.duo figure{min-width:0}
.duo .shot{aspect-ratio:3/4;overflow:hidden;border:6px solid #fff;box-shadow:0 4px 12px rgba(0,0,0,.16);border-radius:3px}
.duo .shot img{width:100%;height:100%;object-fit:cover;display:block}
.duo .shot.drawn{display:grid;place-items:center;background:#f1e2e6;padding:12px;text-align:center}
.duo .shot.drawn p{font:400 20px/1.25 var(--display);color:var(--ink)}
.duo figcaption{font-size:14px;line-height:1.35;margin-top:10px}
.duo figcaption b{display:block;font:500 11.5px var(--mono);letter-spacing:.06em;text-transform:uppercase;color:var(--c)}
.steps dt{font:500 11.5px var(--mono);letter-spacing:.07em;text-transform:uppercase;color:var(--c);margin-top:10px}
.steps dd{color:#3b4136;font-size:16px;margin-top:2px}
.num{font:400 clamp(42px,4.4vw,60px)/1.03 var(--display);color:var(--c);font-variant-numeric:tabular-nums}
.num small{display:block;font:600 14px/1.35 var(--body);color:var(--muted);margin-top:4px}
.links{display:flex;gap:16px;flex-wrap:wrap;font-weight:700;font-size:15px;color:var(--c)}
.teach{display:grid;grid-template-columns:.85fr 1.15fr;gap:30px;padding:20px 12px 10px}
.teach h3{font-size:clamp(32px,3.6vw,46px);line-height:1.08;margin:12px 0}
.teach .lead{font-size:18px;color:#3b4136}
.teach .lead+.lead{margin-top:12px}
.voices{display:grid;grid-template-columns:1fr 1fr;gap:16px;align-content:start}
.voice{background:var(--card);border:1px solid var(--line);border-radius:16px;padding:18px;display:flex;flex-direction:column;gap:10px;min-width:0}
.voice .eyebrow{color:var(--green)}
.voice blockquote{margin:0;font:400 18px/1.35 var(--display)}
.voice .by{font-size:13.5px;color:var(--muted)}
.voice .acts{margin-top:auto;display:flex;gap:10px;flex-wrap:wrap;align-items:center;font-size:14px}
.voice .acts button{border:1px solid var(--green);background:transparent;color:var(--green);border-radius:99px;min-height:40px;padding:0 14px;font-weight:700}
.voice .acts a{color:var(--muted)}

/* check.jess */
.check{background:var(--tint-blue)}
.check .eyebrow{color:var(--blue)}.check h2 em{color:var(--blue)}
.check-top{display:grid;grid-template-columns:1fr 1fr;gap:40px;align-items:center;margin-bottom:36px}
.check-ill{width:100%;max-width:440px;height:auto}
.cstats{display:grid;grid-template-columns:1fr 1fr;gap:22px}
.cstats strong{display:block;font:400 clamp(34px,3.8vw,48px)/1.1 var(--display);color:var(--blue);font-variant-numeric:tabular-nums}
.cstats div:first-child{grid-column:1/-1}.cstats div:first-child strong{font-size:clamp(50px,6vw,80px)}
.cstats span{display:block;font-size:14px;color:var(--muted);margin-top:6px;max-width:30ch}
.filters{display:flex;gap:8px;flex-wrap:wrap;margin-bottom:24px}
.filters button{min-height:44px;padding:0 18px;border-radius:99px;border:1px solid #9db0bf;background:transparent;font-weight:700;font-size:15px}
.filters button[aria-pressed="true"]{background:var(--blue);border-color:var(--blue);color:#fff}
.prods{display:grid;grid-template-columns:repeat(4,1fr);gap:24px}
.prod{text-decoration:none;display:block;min-width:0}
.prod .shot{aspect-ratio:9/12;overflow:hidden;border:6px solid #fff;box-shadow:0 3px 10px rgba(0,0,0,.15);border-radius:3px;background:#fff;transition:transform .3s}
.prod:nth-child(odd) .shot{transform:rotate(-1deg)}.prod:nth-child(even) .shot{transform:rotate(1deg)}
.prod:hover .shot{transform:rotate(0) translateY(-4px)}
.prod img{width:100%;height:100%;object-fit:cover;display:block}
.prod b{display:block;font:400 22px/1.2 var(--display);margin-top:12px}
.prod span{font-size:14px;color:var(--muted);display:block}
.prods:not(.open) .more{display:none}
.more-row{display:flex;gap:12px;flex-wrap:wrap;justify-content:center;margin-top:34px}

/* formatos e contato */
.plist{padding:6px 18px}
.plist article{display:grid;grid-template-columns:48px 1.1fr 1.3fr .8fr;gap:24px;align-items:center;padding:28px 0;border-bottom:1px solid var(--rule);transition:padding .3s}
.plist article:hover{padding-left:10px}
.plist article:last-child{border:0}
.plist .n{font:500 13px var(--mono);color:var(--wine)}.plist h3{font-size:30px;line-height:1.15}.plist p{color:#3b4136}
.plist .fmt{font:500 12px/1.5 var(--mono);letter-spacing:.06em;color:var(--wine);text-transform:uppercase}
.contact{position:relative;background:var(--vinho) center/cover,var(--wine);color:#fff;margin-top:60px;padding-block:clamp(72px,9vw,110px);overflow-x:clip}
.contact::before{content:'';position:absolute;left:-3%;right:-3%;top:-50px;height:88px;background:var(--papel) center top/100% auto no-repeat;transform:rotate(180deg);pointer-events:none}
.contact .wrap{display:grid;grid-template-columns:1.3fr .7fr;gap:40px;align-items:center}
.contact .eyebrow{color:var(--blush)}
.contact h2{font-size:clamp(42px,6vw,84px);line-height:1.04;margin:14px 0 18px}
.contact h2 em{font-style:normal;color:var(--rose)}
.contact p{max-width:44ch;color:#f5e9ed;font-size:19px}
.email{display:block;margin-top:28px;font:400 clamp(22px,3.4vw,44px)/1.25 var(--display);overflow-wrap:anywhere;user-select:all}
.cta-row{display:flex;gap:12px;flex-wrap:wrap;margin-top:26px;align-items:center}
.cta-row .status{font-size:14px;color:var(--blush)}
.envelope{width:100%;max-width:320px;height:auto}
footer{padding:28px clamp(16px,5vw,56px);display:flex;gap:16px 28px;flex-wrap:wrap;justify-content:space-between;align-items:center;font-size:14px;color:var(--muted)}
footer .brand{font-size:30px;color:var(--ink)}

/* camadas */
.lightbox,.modal{position:fixed;inset:0;z-index:70;background:rgba(40,19,29,.8);display:grid;place-items:center;padding:16px}
.lightbox[hidden],.modal[hidden]{display:none}
.lightbox figure{background:var(--paper);border-radius:12px;max-width:min(900px,100%);max-height:90vh;overflow:auto;padding:18px}
.lightbox img{display:block;width:100%;height:auto;border-radius:6px}
.lightbox figcaption{display:flex;justify-content:space-between;align-items:center;gap:12px;font:500 13px var(--mono);margin-bottom:12px}
.lightbox figcaption button{min-height:44px;min-width:44px;border-radius:99px;border:1px solid var(--line);background:#fff;font-weight:700}
.modal .box{background:#f5efdf;color:var(--ink);border-radius:14px;width:min(740px,100%);max-height:92vh;overflow:auto;padding:clamp(22px,4vw,40px);position:relative}
.modal h2{font-size:clamp(32px,4vw,44px);margin:8px 0 12px;line-height:1.1}
.modal .x{position:absolute;right:10px;top:10px;width:44px;height:44px;border:0;background:none;font-size:32px}
.form{display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-top:18px}
.form label{display:grid;gap:6px;font-size:14px;font-weight:700}
.form .full{grid-column:1/-1}
.form input,.form select,.form textarea{font:400 16px var(--body);padding:12px;border:1px solid #c9bfae;border-radius:10px;background:#fff;min-height:46px;width:100%}
.preview{margin-top:16px;padding:14px;background:#fff;border:1px dashed #c9bfae;border-radius:10px;white-space:pre-wrap;font-size:14px}


/* índice das 4 histórias */
.ways{display:grid;grid-template-columns:repeat(4,1fr);gap:14px;margin-bottom:34px}
.ways a{display:flex;gap:12px;align-items:flex-start;text-decoration:none;background:var(--card);border:1px solid var(--line);border-radius:16px;padding:16px;transition:transform .25s,border-color .25s}
.ways a:hover{transform:translateY(-3px);border-color:var(--c)}
.ways b{flex:none;width:38px;height:38px;border-radius:50%;background:var(--c);color:#fff;display:grid;place-items:center;font:400 20px var(--display)}
.ways strong{display:block;font:400 22px/1.15 var(--display);color:var(--c);margin-bottom:2px}
.ways span{font-size:14.5px;line-height:1.4;color:#3b4136}
.teach-num{margin-top:20px;border-top:1px solid var(--rule);padding-top:14px}
.teach-num .num{font-size:clamp(30px,3vw,40px)}
/* 5ª história e processo */
.taste{display:grid;grid-template-columns:.9fr 1.1fr;gap:30px;align-items:center;padding:20px 12px 10px;margin-top:30px}
.taste h3{font-size:clamp(32px,3.6vw,46px);line-height:1.08;margin:12px 0}
.taste .lead{font-size:18px;color:#3b4136}
.taste-row{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.taste-row a{text-decoration:none;font:500 12px var(--mono);letter-spacing:.05em;text-transform:uppercase;color:var(--wine)}
.taste-row .pic{margin-bottom:10px}
.taste-row a:nth-child(2) .pic{transform:rotate(1.2deg)}.taste-row a:nth-child(odd) .pic{transform:rotate(-1deg)}
.bb.wide{grid-column:1/-1}
.process{list-style:none;padding:0;display:grid;grid-template-columns:repeat(4,1fr);gap:14px;margin:16px 0}
.process li{border-top:3px solid var(--green);padding-top:10px;font-size:15px;color:#3b4136}
.process b{display:block;font:400 22px var(--display);color:var(--green);margin-bottom:4px}
.any-format{margin:-22px 0 26px;font:500 13px var(--mono);letter-spacing:.05em;color:var(--wine)}
@media(max-width:980px){.taste{grid-template-columns:1fr}.process{grid-template-columns:1fr 1fr}}
@media(max-width:600px){.process{grid-template-columns:1fr}.taste-row{gap:10px}}

.story-head{grid-template-columns:1fr!important;gap:22px!important}
.story-head .kpis{grid-template-columns:repeat(3,auto);justify-content:start;gap:clamp(24px,5vw,64px);border-top:1px solid var(--rule);padding-top:16px}
.story-head .kpis strong{font-size:clamp(30px,3.4vw,44px)}
.film-nav{position:relative;display:grid;grid-template-columns:auto 1fr auto;gap:10px;align-items:center}
.film-wrap{scrollbar-width:none}.film-wrap::-webkit-scrollbar{display:none}
.fbtn{width:48px;height:48px;border-radius:50%;border:1.5px solid var(--c);background:var(--card);color:var(--c);font-size:22px;display:grid;place-items:center;transition:background .2s}
.fbtn:hover{background:var(--c);color:#fff}.fbtn:disabled{opacity:.3;cursor:default;background:var(--card);color:var(--c)}
.ways{grid-template-columns:repeat(5,1fr)!important}
.ways a{flex-direction:column}
.teach-num .num{font-size:clamp(44px,5vw,66px)!important}
.live-wide .live{grid-template-columns:repeat(3,1fr);border-left:0;padding-left:0;gap:20px}
.live-wide .live li{border-top:3px solid var(--blue);padding-top:10px}
.cstats{grid-template-columns:1fr!important;gap:18px!important}
.c-total strong{font-size:clamp(50px,6vw,80px)!important}
.split-bar{display:flex;height:22px;border-radius:11px;overflow:hidden;background:#c9d5de}
.split-bar i:first-child{background:var(--blue)}.split-bar i:last-child{background:#9db0bf}
.split-lab{display:flex;justify-content:space-between;gap:14px;margin-top:8px;font-size:14px;color:var(--muted)}
.split-lab b{color:var(--blue);font:400 22px var(--display)}
.c-small{display:flex;gap:40px}.c-small strong{font-size:clamp(30px,3vw,40px)!important}
@media(max-width:980px){.ways{grid-template-columns:1fr 1fr!important}.live-wide .live{grid-template-columns:1fr}.film-nav{grid-template-columns:1fr 1fr;row-gap:14px}.film-nav .film-wrap{grid-column:1/-1;grid-row:1}.film-nav .fbtn{grid-row:2}.film-nav .fbtn[data-dir='-1']{justify-self:end;margin-right:8px}.film-nav .fbtn[data-dir='1']{justify-self:start;margin-left:8px}}

.story-head .kpis{grid-template-columns:repeat(4,auto)!important}
.story-head .kpis .sold{border-left:1px solid var(--rule);padding-left:clamp(16px,3vw,40px)}
.story-head .kpis .sold strong{color:var(--wine)}
@media(max-width:980px){.story-head .kpis{grid-template-columns:repeat(2,minmax(0,1fr))!important;justify-content:stretch}.story-head .kpis .sold{border:0;padding:0}}
@media(max-width:600px){.story-head .kpis{grid-template-columns:1fr 1fr!important}}
.potential{font-size:17px;line-height:1.55;max-width:46em;background:#f1e2e6;border-radius:12px;padding:14px 18px;color:#3b4136}
.potential b{font-weight:800;color:var(--wine)}

@media(max-width:980px){
  .hero .wrap{grid-template-columns:1.25fr .75fr!important;align-items:center}
  .hero h1{font-size:clamp(38px,6vw,56px)}
  .hero .polaroid{max-width:260px;margin:10px 26px 10px 0;border-width:18px;border-image-width:18px}
  .polaroid figcaption{font-size:22px}
  .hero .sticker{font-size:19px;right:-34px;top:-26px}
}
@media(max-width:700px){
  .hero .wrap{grid-template-columns:1fr!important;gap:6px;padding-top:28px}
  .hero .wrap>figure{order:-1;justify-self:start;max-width:190px;margin:12px 0 4px 6px;transform:rotate(2deg)}
  .polaroid figcaption small{display:none}
  .hero .wrap>figure .sticker{right:-112px;top:36px;font-size:18px}
  .hero h1{font-size:clamp(34px,10vw,44px);margin:14px 0}
  .hero .lead{font-size:18px}.hero .intro{font-size:16px}
  .hero .themes{margin-top:22px}
}
.why-check{display:grid;gap:14px;margin-top:20px;max-width:46ch}
.why-check div{border-left:3px solid var(--blue);padding-left:14px}
.why-check dt{font:400 22px/1.2 var(--display);color:var(--blue)}
.why-check dd{margin:2px 0 0;color:#3b4136;font-size:16px}

/* nada sai do cartão em telas intermediárias */
.cases{grid-template-columns:repeat(2,minmax(0,1fr))}
.duo{grid-template-columns:minmax(0,1fr) auto minmax(0,1fr)}
.case h3,.story h3,.teach h3,.taste h3{overflow-wrap:break-word}
@media(max-width:980px){.cases{grid-template-columns:minmax(0,1fr)}}
@media(max-width:600px){.duo{grid-template-columns:minmax(0,1fr)}}
/* formatos */
.formats{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.fm{padding:14px 8px;display:flex;flex-direction:column;gap:6px;min-width:0}
.fm:nth-child(4n+1){transform:rotate(-.6deg)}.fm:nth-child(4n+3){transform:rotate(.6deg)}
.fm h3{font-size:25px;line-height:1.15}.fm p{color:#3b4136;font-size:15.5px}
.fm .fmt{font:500 11.5px/1.4 var(--mono);letter-spacing:.06em;color:var(--wine);text-transform:uppercase}
.fm-ask h3{color:var(--wine)}
@media(max-width:980px){.ways,.formats{grid-template-columns:1fr 1fr}}
@media(max-width:600px){.ways,.formats{grid-template-columns:1fr}.fm:nth-child(n){transform:none}}
@media(max-width:980px){
  .head,.hero .wrap,.story-head,.teach,.check-top,.contact .wrap{grid-template-columns:1fr}
  .channels,.sheets,.terr,.cases,.bio-blocks{grid-template-columns:1fr}
  .feed,.prods{grid-template-columns:1fr 1fr}
  .sheets.single .charts.all{grid-template-columns:1fr}
  .plist article{grid-template-columns:34px 1fr;gap:8px}.plist article p,.plist .fmt{grid-column:2}
  .top nav{display:none}.top .btn{margin-left:auto}
  .ch:nth-child(n){transform:none}
  .polaroid{margin:10px auto;max-width:340px}
  .grp>span{min-width:0;flex-basis:100%}
  .paths{grid-template-columns:1fr}.today{grid-column:1;grid-row:auto;margin-top:14px}
  .path{grid-template-columns:1fr;gap:6px}
  .stops{grid-auto-flow:row;grid-auto-columns:auto;padding:4px 0 0 26px;gap:14px}
  .stops::before{left:5px;right:auto;top:0;bottom:0;width:4px;height:auto}
  .stops li::before{left:-26px;top:3px}
  .envelope{display:none}
}
@media(max-width:600px){
  .voices,.form,.kpis{grid-template-columns:1fr}
  .sticker{right:-26px;font-size:21px}
  .gender{grid-template-columns:110px 1fr}.donut{width:110px;height:110px}
  .torn{border-width:18px;border-image-width:18px}
  .duo{grid-template-columns:1fr;}.duo .arrow{transform:rotate(90deg);justify-self:center}
  .feed h3{font-size:19px}
}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{transition:none!important;animation:none!important}}

/* Respect product filters and progressive disclosure. */
.prod[hidden]{display:none}

/* Language choice shares the header without changing the editorial layout. */
.top-actions{display:flex;align-items:center;gap:12px;margin-left:auto;flex-shrink:0}
.language-switch{display:flex;align-items:center;border:1px solid var(--line);border-radius:999px;padding:2px}
.language-switch button{background:transparent;color:var(--wine);border:0;border-radius:999px;min-width:44px;min-height:44px;font:800 12px var(--body);cursor:pointer}
.language-switch button[aria-pressed="true"]{background:var(--wine);color:var(--cream,#f8f5ed)}
.language-switch button:focus-visible{outline:2px solid var(--blue);outline-offset:3px}
@media(max-width:1200px){.top nav{display:none}}
@media(max-width:600px){.top .wrap{gap:8px;height:70px}.top-actions{gap:6px}.top-actions .btn{font-size:12px;padding:0 10px;min-height:44px}.top .brand{font-size:29px}.language-switch button{min-width:36px}.top .wrap{padding-left:12px;padding-right:12px}}
@media(max-width:350px){.top .wrap{height:auto;min-height:70px;flex-wrap:wrap;padding-top:8px;padding-bottom:8px}.top-actions{flex-wrap:wrap;justify-content:flex-end}}

.form-trap{position:absolute;left:-10000px;width:1px;height:1px;overflow:hidden}
#tl [data-i]{cursor:pointer;outline:none}#tl [data-i]:focus-visible circle:not([fill="transparent"]){stroke:#22261f;stroke-width:3}
#pp-form button:disabled{opacity:.7;cursor:wait}